Creating ever lasting impressions with our cutting edge advanced advertising from Gaia AdWize solution. Our AdWize feature purports ads like picture, video, scroll, banner and flash animation on a targeted basis based on demographic and psychographic (user profiles and user viewing habits by targeting specific ads to specific customers at the right time. Gaia delivers ads in various formats that include banners, overlays, picture ads, Scroll ads, full screen ads, video ads and also predict the popularity based on your ads with our world class reporting analytics.

Our AdWize is based on

• Demographics and User Actions based Groups Creation
• Mining Inference engine based Active House Hold Prediction
• Mining Inference engine based Personality Identification
• Ad Recommender System for targeting Ads
• AdWize Agent support for Personality Identification
• Agent schedules Ads as per priority
• Exposed Web Services / SCTE / JMS Interfaces for communication with external systems

Adwize supported Ad Types

Group Creation Process

Active Household Prediction

Report shows the Channel specific Active Household Timing information for week days and week ends in a Pie Chat view.

Personality Prediction System

Report shows the Personality wise Ads displayed for a particular subscriber. The pie chat shows different personalities appeared in household and bar chat shows count of all configured, displayed, expanded and fulfilled Ads.

Advertizer Ad Campaign in GAIA TV Portal

Advertizer Ad Library in GAIA TV portal

Advertizer Group Creation Process in GAIA TV Portal